Quoted: Shaun Russell and Gerry Kinghamn on Why Scandinavians are so Happy and Successful

, , , , , By Catherine

“We think it is in their ability to create intimacy, fellowship and cosiness around the smallest everyday moments. The kind of moment originally borne from the region’s exposure to extended cold and darkness and the need for people to come together around a source of heat and light. 

But it’s the way they have evolved this rather functional need into an instinctive art that sets Scandinavia apart – the magic of turning any everyday situation into a moment to savour and draw pleasure from, especially those shared with friends and family around the illuminating glow of a flickering candle flame.”

– Shaun Russell and Gerry Kinghamn, founders of Skandinavisk



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