The couple got the idea for the new line from the rich Finnish tradition of wall rug weaving, which they admire greatly.”We appreciate the rich Finnish tradition of wall rugs, but we have realised that the high prices – a result of laborious handicraft – keep these wall hangings out of the reach of many consumers. With our Maailman synty-line we wish to bring out the aesthetics of wall rugs in a more affordable fashion. The 100 per cent European hemp fabric we use also meets the requirements of the present day: it is environmentally friendly and has a long life span.””Two of our previous lines, ‘Kauppareissu’ and ‘Yö metsässä’, were depictions of everyday life, but with our new Maailman synty-line we wish to explore themes which go beyond the ordinary. We believe that age old creation myths blend in brilliantly with the aesthetics of woven rugs.”
All products go through a transparent production process, and are made in Western Finland. The fabrics are printed in the village of Aitoo, sewn in Keikyä, and finally checked, tagged and packed in Turku.