Fabulous Lotta Agaton is an interior stylist from Sweden. She can make any interior look interesting. She uses a combination of patterns, texture, shapes and sizes to create intriguing compositions. She knows exactly how to create beautiful, serene space with a lot of character and elegance.
Promoted by Agent Bauer, Lotta has collaborated with the most interesting publications and clients in Europe, USA and South America. She started Residence Magazine about ten years ago and worked there for four years as drafting and interior design manager. And since, Lotta has been freelancing and working with many big advertising agencies and newspapers both in Sweden and internationally.
Have a look at her blog! Even though it is in Swedish, you can still enjoy the gorgeous pictures!
Here is her exclusive profile with NordicDesign:
Where did it all started?
My father is an architect so I guess it all started back when I grew up. After school I starded working for Designers Guild and after that I went working for Residence magazine. I was working as a managing editor and interiors manager for four years before I decided to go freelance. I have been working as a freelancing interior stylist since then, it has been six years now.
How would you describe your style?
Minimalistic with a twist and a personal mix of things.
Favorite material to work with:
Natural materials such as wood, concrete, wool, stone, metal.
Any special projects at the moment?
I am working a lot with Swedish rugcompany Kasthall at the moment and on a huge very exciting private project that I hopefully can tell you more about shortly.
Best thing about being an interior stylist:
I get paid to do what I love the most: create interiors.
You, in three words:
Happy, multitasking, time optimist.
What inspires you?
Beautiful things (could be anything from a nice sofa from a designer to a stone or a nice packaging), creative surroundings and people who are true to their dreams and dare to jump to get there.
“I’m at my most creative when…”:
In the mornings, I wake up really early and then I am at my best and create most of my ideas…after that my brain gets worse and less creative every hour and after 8 pm I don’t even try to get any work done…
Best thing(s) about Scandinavia:
Safe, clean, beautiful
The Bouroullec brothers
Best design piece you purchased?
A huge 2-meter vintage metal thing that was used for drying bottles…maybe not a design piece but my best… and my “Frank”sofa from B&B Italia.
Best address-book secret:
Stays in my address-book.
On your wish list:
An old Eggchair by Arne Jacobsen in natural leather
What can’t you live without?
My kids, my boyfriend and a good coffee in the morning
Scandinavian tradition(s) you love:
I love all traditions.
Favorite travel spot:
Wherever the sun shines.
You, in five years:
Five years older
Photos: Agent Bauer
P.S. I will launch my latest collection of original paintings very soon! If you'd like to find out more, get on my waitlist and I’ll send you a sneak peek soon.