The Shop Directory is a curated guide to online shopping, and features my favourite online retailers.
I make it a personal mission to find the best boutiques of the web and to share to share them with you, while helping out entrepreneurs by giving them some of the visibility they deserve (read more about my motivation to launch the Shop Directory here). The shops featured in the directory all have been selected for their uniqueness, quality, style and product assortment. You’ll discover fantastic designs for your home that can be shipped right to your door. It’s design shopping made easy!

Here are five totally awesome shops I recommend you visit today.


Rowdy Roddy Vintage

Why I like it: The owner Jolyne is very passionate and she is always on the hunt for fab finds. In fact, she started her lovely shop because her “vintage collection of baby clothes became out of control” – yeah, made me smile too – She curates new toys and apparel from cool brands such as Bobo Choses and Mini Rodini, as well as true vintage gems. You’ll definitely find something stylish and unique for your little ones!

About the shop: “Rowdy Roddy Vintage offers an exclusive collection of clothes, toys and accessories for all your stylish kiddos! We hunt high and low to bring you the very best collection of vintage baby clothes anywhere in the UK – plus handmade baby clothes, retro toys and one-of-a-kind goodies for older kids too. Our range includes a curated collection of children’s clothes and gifts from up-and-coming independent brands. If you’re looking for something unique and stylish for the little ones in your life, Rowdy Roddy Vintage is for you!”


Lulu & Georgia

Why I like it: A lovely assortment of colourful, fun, fashionable and affordable products. You’ll find truly unique pieces, from over-dyed rugs and gold tables capes to Moroccan inspired home accessories.

About the shop: “Lulu & Georgia is the new girl on the block, but my family’s roots in the interior design industry run deep. Since 1955, our California-based company has been glamorizing residences, hotels, and businesses across the world. Lulu & Georgia is named for my grandfather, Lou, and my father, George. From their inspiration grew a business that is committed to providing that perfect rug, lamp, or accessory for your home. As pioneers in the Los Angeles interior design scene, we take pride in the products we’ve created and the relationships we’ve forged over the years. Lulu & Georgia is for the next generation of trend-seekers. It’s for the modern woman: the 9-5er, the housewife, the artist, the executive, and the one who’s all four. Glamorous, bohemian chic, vintage eclectic or cutting edge, Lulu & Georgia offers a bit of shine for every personality.”



GiGi New York

Why I like it: You’l find high-end and timeless leather clutches, wallets, handbags and more.

About the shop: “GiGi New York is a new and fashionable brand. Our products are handmade in the USA. Our style is fun and trendy yet classic; perfect for any age! Our leather handbags and accessories are made of beautiful genuine leathers that are tanned to give each bag a natural and soft feel. Grain and slight differences of color are characteristics of the leather and are unique to each bag. We source our leathers from every corner of the globe recognizing that different regions have different specialties. Our top leathers come from France and Italy, countries that remain unmatched in their long history of fashion tanning.



Stella and Dot

Why I like it: High quality and stylish jewelry and fashionable accessories with a coolness factor!

About the shop: “Our mission is to give every woman the means to style her own life. We get great joy out of designing irresistible jewelry. And yet, jewelry is just the tangible expression of something much greater we are creating. We have a vision of the world where STRONG WOMEN LIVE BOLD and joyful lives. They know what they want and they work for it. They inspire each other. Passion and joy are their best accessories.



West Elm

Why I like it: West Elm is a modern and stylish home furnishings retailer known for its unique and inspiring designs of furniture and home décor. You’ll find a  variety of styles mixing clean lines, natural textures and global accents to create authentic, affordable, and approachable designs for modern living.

About the shop: “West Elm sells furniture and home decor including bedding, rugs, lighting, mirrors, frames, baskets, vases, bath accessories, dinnerware + more. Since its launch in 2002 in Brooklyn, New York, West Elm has been helping people express their personal style at home with authentic, affordable, and approachable products. With a focus on making things that matter, the brand collaborates with independent artists and craft communities to create statement pieces and seasonal collections that make a positive impact on people and the environment. West Elm is committed to offering a substantial assortment of handcrafted products, and to supporting creators and artists promote and expand their businesses successfully.



Photo in top banner: West Elm