IKEA is launching a new, limited-edition collection called BRÅKIG, available in stores at the beginning of February. The collection is a collaboration between IKEA and a Danish creative community, ArtRebels. IKEA wanted to create a range of fresh and colourful products perfect to update the look of your home. ArtRebels was an obvious choice for a partner for the Swedish giant, thanks to their cool and playful style: “The pieces in the range are smart, functional designs with a distinctly Danish feel. They provide an antidote to Scandinavia’s long, dark winter”, says Karin Gustavsson, Range Strategist at IKEA. I couldn’t agree more!
The collection truly is fresh, fun and functional. It consists of updated IKEA furniture, textiles, lighting and porcelain. With it’s lovely colours and graphic patterns, it’s definitely on my wishlist this spring!